The Solution


How we reduce pollution and poverty at the same time

In a nutshell...

… we include compensation for pollution in every product and service. Starting with $ 250 /tCO2.

We distribute the incoming value equally per capita among everyone. Starting with $ 1.200 /year.

Strong consumers are usually rich people who can easily afford to consume less or pay more.

For poor people, little money goes a long way to help them survive.

Everybody will make smarter consumption decisions that drive down pollution.

Getting started

For starters, we set the price of a ton of CO2 emissions at $250. That's about half of what it costs to recover CO2 from the air or sublimate it with CO2-neutral fuels. After centuries of beeing free of charge, 50% is a good start. Depending on the impact this number will be adjusted.

TruePrices for products are overdue

For too long, retail prices for things like clothing have been super cheap because societal costs have been factored out of the retail price.

When a product is sold at a real price, a fraction of the price is factored in as compensation.

Facture in nature as early as possible  in the value chain

The value chain of most products includes the value chain of fossil fuels. If we factor in the compensation at any point of the value chain, we end up with true prices. There were only about 250 companies in the world that account for more than 80% of fossil fuel trading. Their compliance would make it simple to get true prices for all products.

NFTs enable the compensation transfer

Participants in the value chain that want to comply just need to buy the appropriate NFT. The NFT is a perfect proof for compliance. It is simple it is flexibel and it is transparent.  

Environmental reporting proofs compensation adequacy

The IFRS sets the global standards for financial reporting. At COP26 there was huge support for the ISSB (International Sustainability Standards Board) and its work programme to develop a set of internationally consistent, high-quality, and reliable baseline standards for disclosure of sustainability-related information on enterprise value creation. The CDSB, the Value Reporting Foundation, the TCFD and the IFRS will set standards of reporting to enable proof of compliance.

Smart contracts do the compensation transfer

During the buying process of an NFT, smart contracts immediately execute the distribution to all individual wallets. If for example an oil company buys a NFT for $7.8 bn., one Dollar is transfered in every single wallet of every individual in the world.

And it is not a subsidy, tax, donation or charity. It is the natural right of every human being. When people don't get free access to fresh air, clear water and clean soil, they have the right to compensation.

Common understanding and agreement

Some will like the idea, some will contribute to the improvement of, others will dislike it, some will even hate it. In any case, a majority of people must agree on the concept and act to make it work. Everyone has a choice.

Consumers can choose their purchases
Employees can choose their employer
Students can choose their future employer
Shareholders can choose which stocks to buy
Pension fund managers can invest in sustainability
Business partners can choose their partners 
All people can engage in sustainability in different ways

We make it work together or we fail together.

The UIO provides the organisational structure

The united individuals organisation represents all people on earth. Everybody is automatic passive member and becomes active after proving unique digital identity, for example with BrightID. This way we make sure everybody claims only one wallet.

Less pollution

When the value of nature is added to all products and services, prices become true prices. True prices will be higher, and higher prices usually lead to less consumption and thus less pollution.

Less poverty
We have learned that it takes time to reduce pollution. But if we establish compensation, we can immediately wipe out extreme poverty.


We start to pay the trueprice

Large distributors of polluting goods facture in pollution early

They buy an compensation NFT

Blockchain technology and smartcontracts distribute immediataly Everbody gets the same share to make his own decisions

Pollution and poverty go down

Get In Touch

image sources

  • Smart_contracts_in_insurance_policies: draglet GmbH, CC BY-SA 4.0, via Wikimedia Commons | CC BY-SA 4.0 International
  • price tag: Böll Stiftung | CC BY-SA 3.0 Unported
  • Service-True-Price: | All Rights Reserved
  • compensation: ©
  • UIO NFT: ©
  • Screenshot 2021-12-22 at 10.46.55: ©
  • roles: Source: EMMA LI JOHANSSON / NOUN PROJECT | CC BY-NC-ND 2.0 Generic
  • uio-logo-medium: ©
  • pexels-andre-moura-2425692: Photo by Andre Moura from Pexels | CC0 1.0 Universal
  • pexels-riya-kumari-874684: Pexels | CC0 1.0 Universal